2018.09.20
New London Flagship Store for UniFor and Molteni&C|Dada Contract Division
UniFor and Molteni&C|Dada Contract Division, a Molteni Group Company, moved to its brand new Flagship Store, in collaboration with historic partner Ergonom, in Fitzroy Street.
UniFor and Molteni&C|Dada Contract Division, a Molteni Group Company, moved to its brand new Flagship Store, in collaboration with historic partner Ergonom, in Fitzroy Street, previously having been on Alfred place for over 20 years. Focusing on UniFor’s commercial office range, the showroom encapsulates the latest developments from the Contract Collection of the Group.
The new spot has been designed by the London based Design and Architectural Studio MoreySmith, a long-term partner for UniFor.
A prestigious space, with 4 windows and 900m2 scenically presenting the international design of the Molteni Group. Divided in two floors, connected with a scenographic central stair, the concept put in dialogue UniFor office systems with Molteni&C wardrobes and Gio Ponti Heritage Collection pieces, together with Dada kitchens, in order to create a technical space dedicated to architects. Because home and office speak more and more the same language.
UniFor Molteni&C|Dada Contract Division Flagship Store
Ground Floor
12-16 Fitzroy Street London
W1T 4BL
